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Kunyangwe iyo mota yekumashure iri kukura nekukurumidza, kuchine akawanda marwadzo muindastiri yese, kusanganisira kupatsanuka kwakanyanya, kukwikwidza kusingawanzo, uye kunonoka kuvandudza mukubudirira kwemaindasitiri, uye kuderera kwekuziva kwevatengi uye kuvimba mumakambani ebasa remashure..Nekuti maOEM uye vagadziri vezvishandiso vane kodzero yekutaura muindasitiri, makambani eInternet ari kuyedza kupinda mumusika wemotokari haakwanise kudzivirira matambudziko ezvitoro zve4S uye manejimendi ekutengesa.

Maitiro ekugadzirisa madhijitari emota mushure memusika akavandudza ruzivo rwemushandisi, asi zvakare akawedzera kumanikidzwa kwekupona kwechinyakare workshop-style "amai uye pop zvitoro".

 

Mumushumo wakabudiswa naRoland Berger, akaratidza kuti mumakore mashanu kusvika ku10 anotevera, ichava danho rinokosha rekuchinja kwemusika nekugadzirisa mushure mekusununguka.Zvitoro zvisiri pamhepo mumusika wezvikamu zvemotokari zvichabatanidzwa, kunyanya zvitoro zvimwechete, zvinova chinhu chekubatanidzwa.Iyo yekusimudzira maitiro ematanho akasiyana ndeyekuti yenyika uye yedunhu cheni zvitoro zvichachengetedza kukurumidza kukura uye kuwedzera;zvirimwa zvekuchengetedza zvakakwana zvicharamba zvakagadzikana;” Mugove wemusika wechitoro chaamai-uye-pop uchaderera.Data yeruzhinji inoratidza kuti muna 2021 chete, zvitoro zvinopfuura zviuru makumi maviri zvekugadzirisa mota zvichaendeswa kune imwe webhusaiti yeguta.

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"Maitiro edhijitari emusika wemotokari akawedzera, uye chikamu chevatengi vanobhuka online uye kuwana mabasa ekugadzirisa mota chakawedzera zvakanyanya mumakore maviri apfuura.Pamusoro pezvo, vatengi vari kugamuchira masevhisi akamisikidzwa, kunyanya emhando yepamusoro masevhisi.Izvi zvakaisa dzvinyiriro huru pamashopu ega ega anogadziridza motokari uye zvitoro zvaamai-na-pop zvakanga zvakapararira, zvakakamukana, uye zvega mumusika.”Mutungamiriri weShanghai Fuchuang Industrial Development Co., Ltd. (inozonzi "Futron") Zeng Hongwei, maneja mukuru uye maneja mukuru, nguva pfupi yadarika akaudza mutori wenhau kubva kuChina Business News.

 

Nekuwedzera kwevaridzi vemotokari, chiyero chemotokari mushure mekutengesa chakakura nekukurumidza, uye chasvika pachiyero chetrillion.Zvinoenderana neshumo yeCIC, zvinotarisirwa kuti saizi yemotokari inozotevera ichasvika 1.7 trillion yuan panosvika 2025, iine musanganiswa wepagore kukura kwegumi%.Nekudaro, kukwikwidza mumotokari mushure mekutengesa kuri kuramba kuchiwedzera.Sezvakataurwa naZeng Hongwei, mashopu ega ega ekugadzirisa motokari uye zvitoro zvaamai-uye-pop zviri pasi pekumanikidzwa kukuru.

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Kune rumwe rutivi, vatengesi vemotokari vane zvitoro zve4S semuviri mukuru vari kutarisanawo nemakwikwi makuru emakwikwi.Munguva yakapfuura, nekuda kwemutengo wepamusoro uye opacity yebasa rekutengesa mushure mekutengesa muzvitoro zve4S, vatengi vakawanda vakatanga kusarudza kusiya chitoro che4S chekugadzirisa mushure mekupera kwewaranti yemotokari.Kunyangwe zvitoro zve4S zvine base base, ivo vanowanzoshoropodzwa maererano nesevhisi uye mutengo, nepo ega ega ega ekugadzirisa ezvitoro akachipa asi akavimbiswa maererano nemhando uye sevhisi mhando, izvo zvinopa mikana kune vamwe vatambi mune yemotokari aftermarket.Pamberi pemusika uyu wegungwa rebhuruu, vatambi veInternet vanosanganisira Tuhu Auto uye JD.com vakapinda mumutambo.


Nguva yekutumira: Mar-08-2022